What We Do.

Zanovello Consultants is a business and sales development, brand management and bespoke retail strategy company hyper-specialized in beauty and wellness. We have been creating, launching, building and growing cosmetics brands in the US market for over 20 years and are absolutely passionate about clean and sustainable beauty.

  • Years of experience building beauty brands.

  • Beauty and wellness brands we have helped grow.

  • Countries from which we imported beauty.

  • Categories: skincare, wellness, haircare, color and fragrance.

BRAND MANAGEMENT

360’ brand management services for the US market

 

WHOLESALE MARKETING

Go to market + grow strategy, marketing support, point of difference

 

FINANCIAL

Create + oversee budgets and p&l, forecasts, optimize cost efficiencies

SALES

Sales strategy + development, retail partnerships, all channels US+Canada

 

WHOLESALE SUPPORT

Open, manage, grow wholesale accounts, sell in + sell through

 

TOOLS OF THE TRADE

Brand deck, training deck, pdp, pos, warehouse management

MARKET STUDIES

Market and competitor studies,
brand review and strategy

 

FIELD SUPPORT

Store support, field team, tradeshows, education and events

 

CONSULTING SERVICES

We support and partner with brands in all the aspects of their business

What People Are Saying

 

"On and off for the last 12 years I have been working with Franca on various niche beauty brands she has launched or has been managing. It's always a great pleasure to collaborate with her. Franca is very savvy in the luxury niche beauty market and brings a wealth of knowledge and experience with her. Her experience in both international and domestic markets makes Franca an invaluable asset to any brand or merchant and I am always excited to see the brands she is working with!"

— Teresa Mitchell, founder and owner of Beauty Habit Luxe Apothecary and Beautyhabit.com

"Franca is in a very small circle at the top of an extremely short list of people who I highly recommend. She is smart, sophisticated, well-connected and business-savvy. She has tremendous integrity and is full of amazing ideas. Plus, she is an absolute pleasure to work with!"

— Rona Berg, Editor-in-Chief, Organic Spa Magazine

"Franca was instrumental in helping to successfully launch my line in the luxury cosmetics market. Franca is well connected, with a deep understanding of the necessary tools to make a brand resonate with buyers. Her attention to detail and personal commitment to my line made her an essential part of the team. Franca was able to quickly position and establish Kahina solidly both in the US and major international markets."

— Katharine Lheureux, founder and owner of Kahina Giving Beauty

"Franca Zanovello is simply the best there is. If you want your brand to succeed and grow beyond expectation, look no further. I have not encountered anyone else with her talent level in the over a decade I have worked with her. Her knowledge of the industry is unsurpassed, she knows all the right people and can take your brand to all the right stores. Franca is a brilliant marketing strategist and a real sales dynamo."

— Aimee Majoros, founder of Aimee Majoros PR